In order to kick off PJD's latest project Junior invites Cepheid to conduct a staph test... on Mikey.
How did Paul Jr. Designs translate a white box into a kick-ass chopper? Junior explains what inspired the Cepheid Bike.
Does it seem like Paul Jr. Designs always incorporates the actual product in their bikes? Find out why.
If not for his conflict with his father, would American Chopper still be on television? Paul Teutul Jr. weighs in.
How do you take a little white box and turn it into an innovative chopper design that represents Cepheid? See how it's done.
What's it like to live with Junior these days? Brendon comes clean to Mikey and Vinnie (PS, Vinnie, what's an antenna?)
Cepheid was planning a major unveil of it's redesigned GeneXpert® Systems at a large industry tradeshow. To help make the unveiling the 'must-see' event of the show, and theme a subsequent roadshow, we reached out to Paul Jr. Designs to build an epic bike that was as cutting edge, innovative, yet elegant as our technology.
From the beginning, Cepheid Chief Executive Officer John Bishop knew what was called for in this collaboration of Art and Innovation: A sophisticated, modern bike that would capture the Cepheid brand and highlight our innovative technology. And for that, only one partnership made sense.
The partnership between Paul Jr. Designs and Cepheid is a first in the medical diagnostic industry. At the unveiling event, Cepheid launched 5 new diagnostic systems — also an industry first.
One important part of this unique collaboration was in the promotion of the unveiling event. Read more about that by visiting Behind the Scenes.